Competitor Keyword Gap Finder

Enter your domain and a competitor's domain and get the list of keywords they rank top-10 for while you don't appear in the results at all - straight from live Google ranking data, sorted by how much traffic each keyword sends them. It's the fastest honest answer to "what are they winning that we're not even playing?"

Live Google ranking data (US, English). Keywords your competitor ranks top-10 for while your domain doesn't rank at all.

How to use the keyword gap tool

  1. 1Enter your domain and a competitor's domain.
  2. 2Review the gap keywords, sorted by the traffic they send your competitor.
  3. 3Prioritize keywords that match your topics and look winnable for your site.
  4. 4Write (or generate) content targeting each gap keyword you pick.

Frequently asked questions

What counts as a gap keyword?

A query where the competitor has a top-10 organic Google result and your domain doesn't rank anywhere in the tracked results. Keywords where you rank low (but do rank) are excluded on purpose - those are improvement candidates, not gaps.

Which country's rankings does it use?

The free checker uses US English Google data, the largest index. Inside Spook, gap analysis runs against your site's own market and language.

Why does it show fewer keywords than paid tools?

The free lookup returns the top gap keywords by traffic value, which is where the opportunity is concentrated. Paid suites list the long tail too - most of it low-volume queries you'd never prioritize.

More free SEO tools

Skip the manual work - let Spook rank you

These tools help with the pieces. Spook does the whole job: it finds winnable queries, writes the articles, and publishes them on autopilot.